Privacy and affiliate disclosure

Affiliate disclosure

Ad Some links on this site are affiliate links. If you click one and buy something, we may earn a commission at no extra cost to you. As an Amazon Associate I earn from qualifying purchases.

Affiliate links are labelled Ad where they appear, and every list has a disclosure near the top, in line with UK CAP Code / ASA guidance. All affiliate links use rel="sponsored nofollow noopener". Commission never affects rankings. We don’t show Amazon prices or Amazon images. If we can’t confirm an exact Amazon UK match for a product, we show no link.

Our first infant formula guide has no affiliate links, rankings or promotion.

Privacy

We don’t use advertising cookies, and we don’t ask you to create an account. The new-parent checklist saves your ticks in your own browser (localStorage). They’re never sent to us.

Our host may keep standard server logs (such as IP address and pages requested) for security. We don’t currently use any analytics. If that changes, we’ll update this page first. When you click an Amazon link, Amazon’s own privacy notice and cookies apply.

To ask about your data, email [email protected]. [Data controller details to be finalised before launch.]